
FAQ About The Role of Makeup in Cultural Transformation

How has makeup impacted gender norms?
Makeup has played a complex role in shaping and challenging gender norms. Traditionally associated with femininity and often used by women to adhere to societal beauty standards, makeup has increasingly become a medium for challenging these norms. In recent years, the rise of male and non-binary makeup icons has fostered an inclusive beauty culture that promotes self-expression beyond traditional gender roles. This shift has encouraged people to view makeup as a form of art and personal expression rather than a tool confined to a specific gender.