The Evolution of Colorism in Popular Culture

FAQ About The Evolution of Colorism in Popular Culture

How do cultural beauty standards perpetuate colorism?

Cultural beauty standards often perpetuate colorism by idealizing features associated with lighter skin tones, such as Eurocentric hair textures and facial features. These norms are reinforced through media portrayals, advertising, and social influence, which can marginalize individuals with darker skin tones and create societal pressure to conform.